Luxury Retail Interior Design

Build a functional, high-ROI space for your business

Design retails stores your clients and staff will love coming to.

356+

projects completed

21

states served

60M+

square footage designed

$2B

in project documentation

Designs that align with your brand story:

Here are some renderings of designs for Luxury Retail:

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Design retails stores your clients and staff will love coming to.

A Proven Design Process for Luxury Retail

Retail spaces must be visually striking, highly functional, and built for long-term success. Our specialized design process ensures every element of your store—from window displays to checkout flow—is optimized for customer engagement and sales conversion.

Initial Consultation & Proposal

  • Complimentary 30-minute consultation to discuss your brand identity, target customers, store location, and retail objectives.
  • We analyze key factors that impact your space’s design, including:
    • Customer psychology – How can your store layout encourage longer dwell times and more purchases?
    • Product presentation – What display strategies will best showcase your merchandise?
    • Flow & functionality – How do we ensure an intuitive shopping experience that keeps customers engaged?
  • You’ll receive a customized proposal that includes:
    • Mood boards and inspiration tailored to your brand’s aesthetic (sleek modern, high-end classic, industrial-chic, or minimalist luxury).
    • A preliminary project scope covering store layout, display zones, checkout counters, and fitting rooms.
    • Estimated costs based on square footage, level of customization, and material selections.

Once you’re ready to move forward, simply e-sign the proposal and submit a deposit to begin.

Discovery
and Onboarding

Each retail store has unique branding and operational needs. During our 90-minute onboarding session, we take a deep dive into:

  • Brand Story & Customer Experience: How do you want customers to feel in your store? Whether it’s exclusivity, sophistication, or an immersive experience, we craft a space that reflects your brand identity.
  • Store Layout & Traffic Flow Optimization:
    • Strategic entrance design to create an inviting first impression.
    • Clear product discovery zones that lead customers naturally through the space.
    • Optimized checkout placement to avoid congestion while encouraging last-minute purchases.
  • Display & Merchandising Strategy:
    • Custom shelving, millwork, and fixtures to enhance product visibility.
    • Feature walls & spotlight zones for high-ticket or seasonal items.
    • Flexible modular displays that allow for frequent product rotations.
  • Lighting & Ambiance Design:
    • Layered lighting plans that create contrast and drama.
    • Accent lighting for product highlights (e.g., jewelry displays, designer handbags).
    • Dimmable, customizable lighting systems for different moods throughout the day.
  • Fitting Room & Customer Lounge Areas:
    • Well-lit, full-length mirrors to ensure an ideal fitting experience.
    • Seating areas with premium materials to encourage companion shopping.
    • Private fitting room designs that enhance comfort and exclusivity.

Our Executive Vision Director then develops a comprehensive design brief, ensuring every element aligns with your retail vision and business objectives.

Research & Schematic Design

We take a research-driven approach to luxury retail design, ensuring your store maximizes customer engagement, brand storytelling, and operational efficiency.

  • Strategic Storefront & Window Display Design:
    • Glass storefronts with impactful branding that draw customers in.
    • Seasonal display flexibility to refresh your look without full renovations.
    • High-end signage and logo integration for immediate brand recognition.
  • Optimized Product Placement & Customer Flow:
    • High-margin products placed at prime sightlines to increase sales.
    • Natural pathways that guide customers toward key shopping zones.
    • Dedicated VIP areas for personal shopping experiences.
  • Material Selection for Luxury & Durability:
    • High-end finishes like marble, polished concrete, or custom woodwork for a premium feel.
    • Velvet, leather, or plush seating areas to enhance comfort and elegance.
    • Durable, easy-to-clean surfaces that withstand high foot traffic.
  • Sound & Acoustics Considerations:
    • Subtle background music integration to influence shopping behavior.
    • Sound-absorbing materials to reduce noise and enhance the intimate shopping experience.
    • Strategic sound zoning for different sections of the store.

Once the schematic design aligns with your brand’s vision, budget, and customer journey, we present the floor plans and design concepts for approval.

Renderings & FF&E (Furniture, Fixtures, & Equipment)

Luxury retail spaces require a careful balance of aesthetics, comfort, and functionality. Our renderings allow you to visualize your store before construction begins.

  • High-Fidelity 3D Renderings: See your store’s entrance, merchandise displays, checkout counters, and fitting rooms come to life.
  • Custom Fixtures & Display Units:
    • Bespoke shelving and high-end millwork that complement your brand identity.
    • Mannequin and accessory display zones designed for visual impact.
    • Luxury checkout counters with sleek, functional designs.
  • Lighting Fixtures That Elevate the Shopping Experience:
    • Crystal chandeliers, statement pendants, or recessed LED strips to create a distinct ambiance.
    • Backlit shelving and display cases for high-end product presentation.
  • Branded Seating & Lounge Areas:
    • Plush seating areas for shoppers and their companions.
    • Signature furniture pieces that add to the luxury experience.
  • Sustainability & Energy Efficiency:
    • Eco-conscious material sourcing to align with sustainability goals.
    • LED lighting and energy-efficient systems for long-term cost savings.

All FF&E is pre-specified, eliminating procurement delays and ensuring smooth execution.

The Spec Book – Your Facility’s Design Blueprint

Your custom Spec Book serves as a detailed roadmap for architects, contractors, and visual merchandisers.

  • Includes:
    • Detailed ID drawings, 3D renderings, and elevation plans.
    • Lighting, display, and branding specifications for consistency across all areas.
    • A full FF&E list, ensuring every piece aligns with your brand’s luxury aesthetic.
  • Available in both digital and hard copy formats, making it simple to reference throughout construction.
  • Even after completion, we remain available to assist, ensuring your store is built exactly as envisioned.

About HH Designers and our history with Luxury Retail interior design

At HH Designers, we pride ourselves on getting to know the wants and needs of our clients. Retailers are in a unique position to service their customers in an inviting environment while creating a space where employees are excited to promote the brand.

Our goal is to create a productive space for everyone who enters your store. 

We encourage our retailers to allow us to create a space that embraces your company culture and encourages teamwork all while welcoming customers to enjoy their shopping experience.

Design retails stores your clients and staff will love coming to.

No matter where your Luxury Retail is, we execute beyond expectation

Whether you’re located in downtown Los Angeles, or a small town in Maine, creating a space that’s accessible, visible, and enticing to your clientele is what we do. We plan to exceed your expectations by creating a retail space that helps your business thrive — and gives your team a space they enjoy working in. 

We’re not limited by location. We’ll create a trendy and unique space that’s geared toward convenience and indulgence for your customers, no matter where you are.

Let us help you bring the vision you have for your store to life. 

FAQs About Our Design Services For Luxury Retail

How much do your design services cost for retailers?

When creating a retail space, there are many variables that designers must consider. Every building and storefront is unique — which is why every space we create is one-of-a-kind. 

After we’ve considered all the factors, such as materials, fixtures, square footage, and resources needed, we will provide you with an estimate. We plan to create a retail space that brings your vision to life, while also prioritizing your ROI.

We’ll craft a plan to help us match your vision with your budget, prepare a quote, and then take you through every element of the project step-by-step. We don’t believe in surprises.

Do you work with retailers outside of New Jersey?

We aren’t limited to retail design in New Jersey just because we got our start here. As an international interior design company, we’re positioned to elevate how our clients live and work. Our team travels all across the world to bring any vision to life. 

Although our office is located in New Jersey, we’ve created beautiful retail spaces all over the country, including:

  • Missouri
  • Mississippi
  • Washington
  • New York
  • Illinois
  • South Carolina
  • Nevada
  • West Virginia 

Why choose HH Designers as your retail designers?

If it’s time to get rid of cluttered spaces, out-of-date displays, and decor that just doesn’t match the brand message you’re trying to promote in your company, then you need HH Designers. 

When you choose to work with us, we can help create a retail space that allows your team to function efficiently, drives traffic through your doors, and maximizes profitability. We’ll create a retail space that meets your unique branding and vision. 

Your goals are always at the forefront of our minds. 

We’re a team of visionaries who create custom, larger-than-life spaces. We don’t settle until every detail is refined to complete perfection. 

How do you design luxury retail stores to increase sales?

We focus on strategic product placement, customer flow, and immersive brand storytelling. Every design choice—from lighting to shelving height to seating placement—is made to maximize dwell time and sales conversions.

What are the best materials for high-end retail spaces?

We use premium materials like marble, brushed metal, custom millwork, and velvet upholstery to create an upscale ambiance while ensuring durability for high foot traffic.

How can luxury retail design encourage repeat customers?

By designing an inviting, brand-aligned space that feels like an experience rather than just a store. Thoughtful details like VIP lounges, fragrance-infused atmospheres, and personalized fitting rooms create an emotional connection that brings customers back.

See Our Other Interior Design Specialties

While we specialize in Design retails stores your clients and staff will love coming to., that’s not all we do. Our team of 30+ has many areas of expertise.

See more